Pixalytics: Five Years & Thriving!

Background Image: Sutichak Yachaingham / 123 Stock Photo

The start of June marked the five-year anniversary of Pixalytics!

For a small start-up business, like ours, five years is an important milestone. Depending on which you report you believe only around 50%, or even 40%, of new small business survive their five years! So we should definitely celebrate the fact that we’re still here!

The last twelve months have been successful for us. Our key highlights have included:

  • Continuing to grow our income year-on-year
  • Expanded our team to five, soon to be six, employees – which is a 100% increase over the last year!
  • Moved to a new office on Plymouth Science Park
  • Part of a consortium developing a Drought and Flood Mitigation Service (DFMS) in Uganda.
  • Secured our first European Contract and so now we are exporters!

It has been a lot of hard work, but we’re really pleased with what we’ve achieved.

In a similar blog last year, we wrote about our target of releasing an innovative series of automated Earth Observation products and services. You’ll have noticed that this is not listed in our highlights, as despite our efforts we’ve not managed to do this … yet.

We have made significant progress with our eStore. We have a number of products almost ready to go, the product interface has been developed and we’re currently developing the front end eCommerce website. We’re intending to go live with flooding, turbidity and ocean colour products. So watch this space, things will be happening later this year – we hope!

Launching the products is really the easy bit, the difficult part will be getting people to buy them and this a challenge which firms much larger than us are still to effectively solve. As a small business we tend to market through our website, social media and the odd exhibition. However, we’ll need to come up with some new cost-effective innovative ideas for our eStore if it is to be successful. We’re also participating in Europe wide projects established by EARSC and the Copernicus World Alliance looking at ways of developing the market and promoting Earth Observation products and services.

For the last couple of years we’ve quoted a phrase from ‘Worstward Ho’, a monologue by Samuel Beckett which is ‘Ever tried. Ever failed. No matter. Try Again. Fail again. Fail better.’

This sums up our approach. We try things. If they don’t work out, we try something else. It’s worked okay so far.

Before we leave our five year celebration, we wanted to take the opportunity to thank all of the people who’ve helped us along our journey, including the readers of our blog.

Let’s hope we’re still here in another five years!